To Build a Better AI Supercomputer, Let There Be Light
Challenge
Lightmatter needed to establish itself as a pioneer in photonic computing and interconnect, demonstrating how its revolutionary AI hardware could reshape the future of artificial intelligence and high-performance computing.
Business Impact
SBS began working with Lightmatter at an early stage to define its media strategy and position it as a leader in photonic AI computing. Over four years, SBS leveraged the CEO’s expertise to secure deep-dive features, executive thought leadership, and key media placements that educated the industry on photonic computing’s potential.
Strategic media outreach resulted in coverage across top-tier technology and business outlets, including Bloomberg, WIRED, and The Information. The firm also amplified major funding rounds, including a $400M Series D, and positioned Lightmatter as the future of AI hardware through thought leadership narratives in Quanta Magazine and Reuters. Today, Lightmatter is recognized as a frontrunner in photonic computing, shaping the next generation of AI infrastructure.