Linear Media Buying
Align the perfect content with the perfect audience at a better cost. Our Linear Media Buying experts strategically expand your brand’s reach by creating compelling content and high-impact campaigns for targeted broadcast and cable audiences.
Trusted by
Guarantee real-time impressions and engagement with broader audiences by controlling premium air time and capitalizing on live events – broadening your funnel and keeping your brand top of mind.
Guaranteed Viewership
Take advantage of high-reach live events — from morning shows to the playoffs — that deliver reliably loyal audiences.
Optimized Campaigns
Achieve maximum efficiency, lower costs and higher returns on daypart rates and sponsorships with premium vendors.
Targeting Options
Diversify your marketing mix across wide demographics or refine it to target specific channels, airtimes, and programming.
Perfect Alignment
Turn strategy into results by matching the right message to the right audience that drives reach, resonance, and revenue.
Propel Design System
Powering Your Performance
With 18+ years of expertise and over 400 successful launches, Propel merges strategic precision with technical mastery to elevate your digital experience. We simplify, scale, and optimize customer interactions to drive exceptional performance for your business.
Results-focused at every step
Define
To begin, we identify key audience demographics, review budget proposals, and analyze delivery metrics to develop a data-driven media plan. This ensures your ads reach the right people, drive engagement, and maximize campaign success.
Develop
With a solid plan in place, we secure premium broadcast and cable placements – negotiating the best rates that guarantee impression delivery based on Nielsen or ComScore third-party attribution. We then transform these placements into efficient growth engines, ensuring every dollar spent delivers measurable returns.
Report
Following campaign execution, we optimize performance beyond traditional limitations – analyzing performance in real time, securing bonus ad placements for missed impressions, and refining strategy to enhance engagement, efficiency, and results.
